Culture starts with the environment, Shane says. Belgium built an Olympic Room lined with photos chosen to show their players dominating Holland, Germany and Australia, then ran simple trust exercises such as speed dating rounds of structured feedback. He also facilitated an open conversation between two players over a lingering Indian league grievance, arguing that issues discussed honestly deflate, while those swept under the carpet resurface in pressure moments. Watch the full masterclass: Ask Me Anything with Shane McLeod.
